-Lead 2 Perform
After refining how they communicated their service offerings, L2P was looking for a new website to elevate their messaging and target potential clients more precisely.
To create a targeted and optimized site, the project started with SEO research based on industry keywords. The research informed the sitemap, to ensure each page was targeted and purposeful. Building on existing brand elements, the site design reflects L2P's clarity and efficiency, supported by informative copy and engaging photography. I utilized Webflow's CMS to generate multiple templated pages for the services, resources, and case study sections of the site, to ensure the L2P team could update the sections easily and increase the longevity of the website.
SEO, Design & Development: Grace Walker